Sae Design Group

Spa & Wellness at The Kahala

A new packaging system for a luxurious skincare line

Kahuku Farms

A new identity for one of the North Shore’s oldest family farms

Think Mink

Identity and merch celebrating the 50th anniversary of Title IX

HFS Federal Credit Union

Brand strategy, a full rebrand, and collateral for a trusted institution

Roselani

A full redesign of Maui’s favorite ice cream

Halekulani

A range of design services over two decades of partnership

Spa & Wellness at The Kahala

A new packaging system for a luxurious skincare line

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Illustration

My marketing materials are only as good as the form, function and design. I use Sae Design to ensure I get the WOW factor everytime.

Lani Medina Weigert

Brand Strategy

I worked with Sae and her fabulous team over several workshops through the Mana Up program. We discovered that there was really a disconnection between what we are trying to say and what our branding is attempting to communicate. Sae and team were instrumental in helping us sift through the noise to help each of us find our own voice. Without their patient guidance and leadership, I don't know if we would have gotten to understand our brand as well as we have. Now, I feel like we're closer than ever to articulating who we are cohesively.

Kiani Wong, CEO & Co-Founder, Kaka'ako Kasuals & Ki'ikau Printers

Packaging

Sae led us in a direction that ultimately concluded with a package design of both bottle and label, that won a Silver Award for Packaging by Beverage World Magazine. She was extremely patient at times when necessary, and was diligent in completing certain tasks along the way that were time sensitive. I would recommend Saedene Ota and her firm to anyone.

Rick Hadley (1958-2013), Chairman and CEO, Hawaiian Springs, LLC.

Logos

Sae’s team listened intently to address our concerns and desires...Recommendations not only stemmed from the visual, but also related to our company philosophy and business repositioning.

Christopher J. Benjamin, President, CEO & Director Alexander & Baldwin

Hospitality

Sae Design is a key member of our team. They are often put into a situation to produce high quality material in a very short period of time -- and they always deliver.

Mark Simon, Director of Marketing, Four Seasons Resort Maui

Branding

Her capacity to offer cutting-edge futuristic ideas led this Board to design a new mission ‘Finding the Hero in You’, which is the tagline Saedene created. We built the entire strategic plan based on this tagline and new mission. Because of her teamwork, leadership and creativity, both organizations can better serve our Maui community. Thank you Saedene!

Linda Morgan, Organizational Development & Marketing Consulting

Digital

Sae Design Group was a wonderful and patient thought partner as we undertook a complete website build and design from scratch. Because of the outstanding work that went into our new site, we are now reaching many more of the Queen’s beneficiaries and helping them to get connected to programs and services. This is exactly what we hoped for when we started this project.

Ellise Fujii, Director of Communications & Marketing, Lili'uokalani Trust

Print Collateral

Sae Design is a key member of our team. They are often put into a situation to produce high quality material in a very short period of time -- and they always deliver. Thank you Saedene and Steve for all you do!

Mark Simon Director of Marketing, Four Seasons Resort Maui

Web Design

Ellise Fujii, Director of Communications and Marketing, Liliʻuokalani Trust

Civic/Non-Profit

Their graphic design work from initial concepts to final executions has always been stellar, on-target, and in-line with our marketing strategy and goals. Hale Makua Health Services is fortunate to have had the opportunity to work with Sae Design on the visual rebranding of the organization from logo conception to execution across all mediums, including photography, print collateral, and website design, creating a more cohesive and powerful brand image.

Denise Thayer Executive Assistant & Marketing Manager, Hale Makua Health Services

Restaurant

Working with Sae Design is a pleasure, their team are true professionals. 9Creativity shines through in every step from concept to design to implementation. They are friendly, quick and efficient in responding to the needs and wishes of their clients. I'm confident we made the right decision in working with them on the launch of MiGRANT and will most certainly work with them again on future projects. I consider them an extension of our MiGRANT family and recommend them highly.

Melanie Wicker Assistant Manager, MiGRANT

Real Estate

I’ve working with Sae for over 15 years and she and her team have always pulled through for us…creatively and professionally. Whether it’s a project on Maui, Oahu or Kona, Sae Design has been a great partner in understanding my goals as a community minded developer and building brands that are relevant and true to it’s mission.

Stanford S. Carr President, Stanford Carr Development

Visual Identity

Sae Design has been a valued partner producing excellent work from branding to print & electronic marketing to collateral. Sae and her talented team have played an integral part in establishing the Aqua brand and we look forward to working together to take us to the next level.

LeeAnn Isobe, Senior Director of Marketing, Aqua Hospitality

Retail

I had the distinct pleasure of working with Sae Design on a relatively complex private label bath & body line project. I was impressed with not only Saeden Ota’s keen and exquisite design sensibilities but also her organization and prompt responsiveness to critical milestones and requirements for the project. She went above and beyond to deliver this project – on time, on budget, and on strategy. Saedene Ota is the consummate professional, and also a design genius.

Lynn Tomimoto Vice President, Trade West Inc.

Digital Marketing

Sae Design is a real partner in our branding. They spend time to get to know our product and immerse themselves in our culture to provide winning design, print and electronic elements that represent our iconic brand at Grand Wailea, a Waldorf Astoria Resort.

Yvonne Biegel Director of Public Relations & Marketing Communications, Grand Wailea Resort

B2B

“I’ve worked with Sae Design for a number of years, for various clients, on many different types of design projects ranging from business cards to large brochures, flash ads to full-scale websites. They consistently deliver high-quality creative work, professionally and on time. They have a strong creative team, a solid network of reliable vendors and suppliers, and an impressive work ethic.”

Luly Unemori Owner, Pono Communications