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A Strategic Creative Studio

Sae Design Group

A website for Turtle Bay’s new farm

Kuilima Farm is located on the North Shore of O‘ahu. Its 468 acres of land are dedicated to agricultural use, providing produce to the community and hotels for a more sustainable Hawai‘i.
Branding, web design & development
Design Elements: Kuilima Farm logo depicting phases of the moon, which, since ancient Hawaiian History, guided timing for farming and other cultural practices. The moon phases also represent petals of the farm’s namesake, ‘ilima, an indigenous plant with delicate golden yellow flowers. Photo of ‘Ilima Flowers above color palette.

Branding

The logo depicts phases of the moon, which have guided timing for farming and other cultural practices since ancient times in Hawai‘i. The moon phases also represent petals of the farm’s namesake ‘ilima, an indigenous plant with delicate golden yellow flowers.