Planning for longevity
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Sae Design Group had the pleasure to work with local urban planning company, Munekiyo Hiraga, to redesign their website. The process included taking the site apart, doing UX studies, many thoughtful discussions, and reconstructing the site from the ground up. Our approach centered around creating a better user experience, intuitive content flow and improving visual impact. The larger goals: to showcase Munekiyo’s services and work in a compelling way, to emphasize MH’s core values centered around aloha, and to connect users to the very heartbeat behind all the hard work—the team.
Establishing a visual language through illustration was an important way to highlight MH's services and work. Collages of illustration and photography are used to convey meaning and punctuate their expertise.