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A Strategic Creative Studio

Sae Design Group

Roselani ice cream pints (4 flavors)

Roselani Ice Cream

Since 1932, the Nobriga family has owned and operated Roselani. SDG has been an enduring partner, and helped with redesigns of time-tested favorite recipes as well as whole new inventive lines of product.
Logo Design, Packaging
Roselani logo redesign

The logo redesign sought something cleaner and more functional, while preserving key equity elements. By losing the gradient and focusing in on one specific hue, a clearer core brand color could be established.

Roselani ice cream pint strawberry, backside
Roselani ice cream pint strawberry
Roselani ice cream pints scattered