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A Strategic Creative Studio

Sae Design Group

The Kahala Hotel & Resort

SDG was tasked to redesign sales collateral and packaging for the hotel. Looking to their signature chandeliers and iconic scenic views as inspiration, the intent was a feeling of something understated and simple, reflecting the “gracious side of Diamond Head.”
Hospitality, Packaging, Print
The Kahala Bags with Corporate Branding details

The iconic chandeliers found throughout the hotel were inspiration for the colors which emboldens several pieces of the hotel's collateral.
Chandeliers of colored sea glass

The Kahala Signature Collection Assorted Cookies & Fruit Jewels boxes

Expanding upon the chandelier palette, custom packaging was designed and fabricated. By specializing the belly bands and inserts, the boxes could be repurposed for different product as needed.
The Kahala Signature Collection Assorted Cookies Box
The Kahala Signature Collection Assorted Fruit Jewels & Cookies Box